Rights Owners
Training on unauthorized content exists at scales unrivaled by any content protection challenge in the digital age.
A.I. developers use vast amounts of content to train large language models, but rarely disclose the provenance of such training data. Academic and institutional research has cast a spotlight on the abuse of creators’ and publishers’ rights, confirming that training without authorization is rampant.
Under the existing paradigm, rights owners do not receive appropriate compensation for the use of their content in A.I. training, but until now, the burden of proving infringement presented a considerable obstacle.
Verus Empowers Rights Owners to Identify Content in LLMs
We designed Verus to provide rights owners with a scalable and replicable way to develop intelligence surrounding the use of their content within LLM training data. This intelligence empowers rights owners to seek fair compensation for the integral role their content plays in the development of A.I.
How Rights Owners and Their Partners Use Verus
Measurable Detection
Verus provides rights owners with quantifiable and replicable data related to the use of their content in LLM training data—an area which was previously a black box.
Fair Compensation
By identifying the use of their content, rights owners can seek appropriate compensation or licensing agreements for the use of their work.
Evidentiary Support
Court dockets are full of cases brought by rights owners alleging copyright infringement by LLM developers. Verus delivers robust evidence to support rights owners in such actions.
Advocacy
Verus provides rights owners with the data to support industry standards, regulations, and legislation to protect the rights of content creators from unauthorized LLM training.
Public Relations
Verus enables rights owners to signal transparently to internal and external stakeholders about their content’s exposure to unauthorized training by LLM developers.
Ethical AI Training
Verus encourages ethical practices in LLM model training by putting power in the hands of rights owners to ensure that their IP rights are respected.